Name Your Etsy Shop ?

How do you pick a name for your Etsy Shop ?

by EVERYTHING ETSY

“What’s In A Name?”

Well, some people seem to think that success itself is in a name.Be it for your business, your website, your blog, your Etsy Shop, or your DOG…names are important.While I don’t think a great name for your Etsy Shop will guarantee success (nor do I think a so-called “bad” name will doom you to failure), I do think that taking the time to put some thought into your shop name is time well spent.Here are a few tips to help you pick out a new name.

A Good Name  :

  • Should be easy to remember – something catchy
  • Is Short – try and avoid very long names more than 2 or 3 words
  • Is easy to spell – watt moore kin I saie?
  • Communicates a message – who you are, what you do, your style.
  • Can be trademarked – and at least doesn’t infringe on someone else’s

Cross Platform Branding

It’s a good idea to consider what other venues you might use to sell your lovingly handmade items, if any. If you’re going to (or already do) sell your wares at art festivals or craft shows, then you would be better served by using the same name in both places.

If you hope to have a website of your own at any point, you might want to see what domain name you can secure first. This could be important if you want your business to be free to offer some items that are not handmade, or even made by employees you hire.

If this is you, then you should start with a domain name first. The same ideas apply to selecting a web domain name.

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How to Pick a Good Etsy Shop Name

By Amanda Layman Low, eHow Contributor, July 11, 2011

There’s a good amount of pressure tied into creating a perfect name for your Etsy store. First, you can’t change your store name once it’s been created because your store name is also your user name. Additionally, prospective buyers will come across your store name as they’re shopping, meaning that a misleading name may hurt your business. If your shop is a book, your Etsy name is the cover, so it’s essential to make a good first impression.

1    Brainstorm several words that pertain to your business.
These words could describe the product you make or sell, such as artwork, jewelry, toys, handbags or home décor. You can also use abstract words that convey a mood; wacky, cheerful, gothic or vintage are all examples of abstract words.

2    Browsethrough featured stores and other successful Etsy shops and study their names.
Determine which ones are the most memorable to you, and why. For example, are they easy to read and pronounce or do they have a catchy ring to them?

3    Select a name that will help shoppers find what they’re looking for.
A shop that sells jewelry and has the word “jewelry” in the store name is more likely to show up on search engines than a more abstract name. However, don’t be too specific, especially if you intend to sell different types of items in the future. For example, don’t name your store “SaraHandbags” if you plan to sell quilts later on.

4    Separate words within your shop name by using capital letters.
You aren’t allowed to use spaces in your user name, so placing a capital letter at the start of each word helps your name read smoothly. Along the same lines, ensure that your words read well together and don’t sound awkward or jerky.

 

 

 

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